AdNet+ is a minority-owned business unit within OTTera that is NMSDC certified and exclusively manages CTV and OTT inventory for publishers on a global basis. AdNet+ provides direct and programmatic advertising as part of a fully managed monetization service.
Utilizing a mix of programmatic and direct advertising helps to provide a competitive environment for buyers, helping to drive up ad fill & CPM’s.
A creative ad unit that is not tied to a traditional ad break. This provides more creative control, and can be targeted to relevant publishers giving brands a deeper engaging ad unit.
Brands are able to secure non-video opportunities to bring brand messaging directly into the EPG or category row of relevant publishers.
We offer brands multiple non-traditional ad units: Dynamic Overlay Ads, which run on the lower left of the screen; Split-Screen Ads, displaying brand messaging alongside the content; and Foundation Ads, featuring clickable assets including images, copy, and branding.
These are custom units that run adjacent to the content promoting brand sponsorship messaging.
Creating a custom FAST channel with branded content on loop is a great way to reach audiences in more engaging ways.
Interested in our services, or have questions, inquiries, or partnership opportunities? Don't hesitate to get in touch with OTTera's dedicated team of experts.